| Grand Valley Local School District |
| Administrative Guidelines |
7540.02 - WEB-PAGE SPECIFICATIONS
These guidelines and AG 5723 and AG 7540 and Form 7540.03 F1, Form 7540.04 F1, and Form 7540 F4 will apply to all web pages hosted on the Board's servers, whether created by schools, departments, staff, students, or other persons. The Superintendent or his/her designee retains final editorial authority over all content placed on the Board's servers and displayed on the Board's web site. The Superintendent or his/her designee has the right to remove pages or links from any web page based upon his/her determination of inappropriate content.
The District's web site(s) is/are intended to serve as instructional, communication, and public relations tools. The web pages aim to provide timely, supportive and educational information to the students, staff, and the community. The web site(s) are created in order to provide easy access to a wide variety of rich media and educational resources that directly support student achievement, professional development, and organizational effectiveness. While not all web pages can be made totally accessible, the District will strive, to the extent technologically and economically feasible, to make its web site(s) as accessible as possible by emphasizing content and providing information on web pages designed with accessibility in mind. Individuals responsible for designing, developing and producing web pages are expected to employ universal design principles to create web sites that allow persons with the disabilities identified at the end of this document to access the information and content on the District's web site. By following the web page design criteria set forth below, the designers and authors of the District's web site can improve the opportunities for persons with disabilities to access the information and content contained on the web pages that make up the District's web site(s).
First Page of the School Building Web Site(s)
The first page of individual school's web site(s) should contain:
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a menu for the contents for the site; |
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link with contact information, including the school's name, address, and phone number, the name of the building principal, and a map/directions to the building; |
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link to the webmaster or the person responsible for the site; |
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identification of (or a link to) the Board's agent to receive notification of claimed copyright infringement (including name, mailing address, telephone number, fax number, and e-mail address). |
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Organization of Site Structure
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Use a large-scale, commonly understood navigation scheme (i.e., the overall plan or file structure should provide quick access to information and help the user understand how the information is organized). It is recommended that a storyboard be used to plan the web site. |
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Each page should be designed with the audience and goal in mind. |
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Maintain a simple, consistent page layout. A basic page format should be used, e.g. use the same background, locate navigation tools in the same place on the page, have consistent link appearance, and have consistent font size and type. Be consistent on all pages. |
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The web site may include areas such as staff information, student projects, calendar, school information and mission statement, technology plan, and geographical information. |
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There should be a "mail to" link that provides a means of feedback on all main pages. |
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Keep Your Web Site Current
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Pages should be checked regularly to verify that links are working and meet Board standards. Check to make sure all internal and external links work properly. |
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Remove expired date-related items. |
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Maintain and update files by removing unneeded or outdated files. |
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Grammar and Spelling
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All pages should be grammatically correct. |
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All words should be spelled correctly - web pages should be spell checked. |
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Navigation Tools
Position navigational aids throughout documents and document groups. For example, all pages should include a "back to" main menu in order to provide a link back to the web-site index or home page, or a "skip to main content" link in the upper left corner that allows users to jump past repetitive navigation options.
Backgrounds
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Re-use background images, pages will reload quicker and the user will be able to view your pages with ease. |
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Do not use a background to convey information. |
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Do not "name" your colors. Use the hexadecimal number for colored backgrounds. If using a tiled image, make the background color approximately the color of the tiled image. |
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Intellectual Property
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All web-site authors must follow applicable and existing intellectual property laws (copyright and trademark) pertaining to the use of text, images, video, audio/sounds, and hyperlinks to other web sites/pages. (see AG 2531) |
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The Board retains proprietary rights to web sites/pages hosted on its servers, absent written authorization to the contrary. |
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Graphics/Video/Audio
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Provide short, simple, and meaningful alternative text for all graphical features. Use the "alt" tag to describe your picture for text-only browsers. |
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Re-use graphics when appropriate. When graphics are re-used, they remain in the computer and will load more quickly onto a web page. |
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Avoid using flashing content, as it may cause seizures in susceptible users. |
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HTML Standards
It is reasonable to expect that users will see your page using a variety of browsers including Internet Explorer and Mozilla Firefox. It is recommended that you:
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test web pages on a variety of browsers, including text-only browsers, and at a variety of screen resolutions to confirm the pages look right to the greatest number of users; |
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check your web site on multiple platforms, and test pages on small screens to confirm the pages do not bleed off the screen; |
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Frames and Special Formats
Do not use frames pages. If you do and you link to external content, make sure you are not infringing on any copyrights associated with the web site/page to which you are linking. Additionally, if you use frames, make alternative versions of those pages that persons with disabilities can use. To make them accessible to screen reader devices, add meaningful titles to each frame so user can navigate between them easily.
Provide text-based delivery alternatives for as much information as possible. Do not rely solely on special formats (ex. Adobe Acrobat) that can be more difficult for text and voice systems to read.
Use of Student Names, Pictures, Original Work, and E-mail Addresses
The Board will allow the use of photographs of students, names of students, and displaying original work of students on web sites in accordance with the following guidelines:
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Identifiable photographs of students and/or student's first names may be placed on the Internet only after the appropriate release form has been signed by the parents or guardians. |
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Original work by students such as art work, poetry, essays, performances, etc. may be placed on the web site only after the appropriate release form has been signed by the parents or guardians. |
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Prohibited Uses
Under no circumstances may a web page hosted on the Board's servers be used for commercial purposes, advertising, political lobbying, or to provide financial gains for any individual. Included in this prohibition is the fact no web pages contained on the District's web site may:
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include statements or other items that support or oppose a candidate for public office; the investigation, prosecution, or recall of a public official; or passage of a tax levy or bond issue; |
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link to a web site of another organization if the other web site includes such a message; or |
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communicate information that supports or opposes any labor organization or any action by, on behalf of, or against any labor organization; |
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include defamatory, libelous, or obscene matter; |
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promote alcoholic beverages, cigarettes or other tobacco products, or any illegal product, service, or activity; |
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promote illegal discrimination on the basis of race, color, religion, national origin, disability, age or ancestry. |
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Additionally, no web pages may contain obscene, profane, vulgar, sexually explicit, defamatory, harassing or abusive language, or be utilized to intimidate or bully another person.
Content for the District's Web Site(s)
All subject matter on web pages must relate to curriculum, instruction, school-authorized activities, general information, supporting student safety, growth and learning, or public information of interest to others. The following information/content will/may be addressed in the District's web site(s):
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School Information |
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Contact information |
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Name |
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Physical address |
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Web address |
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B. |
School Background |
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History |
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Mission |
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Song |
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Logo |
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C. |
Virtual School Tour |
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School Accomplishments |
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School Announcements |
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F. |
News and Information |
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School Policies and Procedures |
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People Information |
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Staff/Administration |
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Teacher pages |
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Class or Grade Level Pages |
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Support Departments |
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Curriculum Connections |
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Teacher resources |
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Parent resources |
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Curriculum Materials |
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Community Information and Outreach |
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Local Information |
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Local Resources |
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Business Connections |
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Call for Participation |
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Neither staff nor students may publish on the District's web site(s) personal pages or pages for individuals or organizations not directly affiliated with the District. |
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Web Site/Page Evaluation
Before releasing or publishing a web site/page, the appropriate administrator shall conduct a web site/page evaluation to assess the following criteria: age appropriateness (appealing and readable); content (relevant, accurate, complete, objective, current, clear and concise, informative, appropriate, links working); intellectual property issues (sources cited; sponsoring organization identified [i.e., class, school, activity]; releases obtained); format (accessible, navigation, searchable, functional/useable, download speed, pages dated as to creation/updated).
Disclaimers
Links to the following disclaimers shall be utilized as appropriate on the District's Web pages:
Links:
"The School District makes every effort to insure that all links are operational and all information is accurate, appropriate and of high quality. The District expects that these standards are met. The viability of links that are not created through our District cannot be guaranteed."
Domain Name and Copyright: "The District has registered its domain name(s) for the purpose of exclusive Internet identification. The District asserts copyright and/or other intellectual property rights in its domain name, district identification, district logo, and all content on the District's web site(s). All rights are reserved. Outside parties, including parents, patrons, or outside organizations may not use District and/or school domain names in connection with the publication of web content. Under no circumstances shall any party use District and/or school domain names to promote political issues, causes or candidates."
General Disclaimer: "Information provided on the web site carries no express or implied warranties as to accuracy, timeliness, or appropriateness for a particular purpose; in addition, the Board disclaims owner responsibility for content errors, omissions or infringing material, and disclaims owner liability for damages associated with user reliance on information provided at the site."
Events: "Visitors rely on information on the web site at their own risk. Times and dates are subject to change and spectators or audiences are strongly encouraged to contact the school for the most recent schedule."
Examples of Disabilities and How they Affect People's Abilities to Perceive and Use Web Sites/Pages
Visual Disabilities
Blindness
– People with no sight typically browse the Internet using voice-output software or refreshable Braille hardware. Such devices "read" what is on the screen to the user.Low vision
– Individuals who have limited vision may use screen-enlarging software.Color blindness
– To perceive color differences on a computer monitor, individuals with color blindness need high contrast. Also, designers/developers/authors should be mindful of the forms of color blindness when choosing color schemes. Typical color blindness involves the inability to distinguish between red and green, blue and green, or blue and yellow; some people see black and white only.Auditory Disabilities
Deafness
– People who cannot hear, experience a web site/page only through its text, graphics/images and video.Hard of hearing
– Individuals with limited hearing may use sound-enhancing peripherals.Physical/Motor Disabilities
People with physical disabilities or limited motor skills may have difficulty with the following computer-related tasks:
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Detailed manipulation of input devices such as a mouse or roller ball. |
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Holding down multiple keyboard keys simultaneously. |
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Cognitive/Language Disabilities
Typical problems for people who have cognitive disabilities or disabilities that affect their language skills include the following:
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Difficulty with spatial reasoning and/or visualization skills. |
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Difficulty reading and/or understanding written text (ex. persons dyslexia). |
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Persons wanting to learn more about web accessibility standards and guidelines should consult the following Internet sources:
The Access Board (www.access-board.gov) - Federal agency dedicated to accessible design.
World Wide Web Consortium (www.w3.org) – organization developed "Web Content Accessibility Guidelines 1.0."
Revised 6/16/03
Revised 2/06
Revised 6/23/10